I dropped by the used bookstore yesterday and found two editions of Ursula K. Le Guin’s The Beginning Place side by side. An old one:
And a recent reprint:
The back cover blurbs seem to describe completely different books. Indeed, these don’t look like the same book at all. I stood there in bemusement at how greatly marketing and design trends in publishing have shifted over the years.
This probably reveals a lot about my own marketing non-savvy, but while the second cover is more technically accomplished…I prefer the unassuming quietude of the older cover.